Staging Content (from: Buzz Marketing with Blogs)
http://feeds.feedburner.com/BuzzMarketingWithBlogs?m=46
In this afternoon’s discussion of blogging platforms, the idea of “staging” came into play. Staging isn’t a new concept for most Web designers. It’s the practice of keeping a public version and a private version of a site. New pages are developed on the staging server and only made public when they are finished. (The first staging server I used was at the L.A. Times, and was named, appropriately, scarface.) You can stage content in several ways, when it comes to blogs, and here are the ideas that were tossed around:
- Create two blogs, one that is public, one that is private. Post first to the private blog, and once the post is ready or approved, duplicate it on the public blog.
- Create posts in email first, and once approved or ready, copy and paste into the blogging tool.
- Don’t stage, just do it live and revise as needed.
- In blogging software that permits it, create different post statuses (Draft, Needs approval, Approved, Published, for example) and a workflow that moves content through in a timely fashion.
Other staging techniques out there?