Scoble’s Link Blog

http://brandautopsy.typepad.com/brandautopsy/2005/03/_the_mainstream.html

I took page after page of notes from the inaugural Word of Mouth Marketing Association Summit. After culling through them today, I compiled a list of posts which round-up my takeaways and thoughts from the conference.

Go ahead and click-thru the following jump-list of posts.

The Mainstreaming of WOM?

The Grandfather of WOM Speaks

WOM Units and C.P.I.

Developing Ethical Guidelines for WOM

Influentials vs. Individuals

Greater the Promoters, Greater the Growth

Opening Kawasaki’s Kimono

Guy’s Bad Apple

Marketing Metaphor Melee

Emanuel Rosen’s 10 Questions Marketers Should Ask

David Polinchock Made Me Think

Viralmentalist – the Coolest New Word in Marketing

Don’t just take my impressions from the conference. Be sure to check out other WOMMA round-up postings from these blogs:

Brand Experience Lab

Church of the Customer

Community Guy (Jake McKee from LEGO)

A Penny For

Business Blog Consulting

Conference Calls Unlimited blog

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