danah continues the “precious,” er, Facebook conversation…

danah boyd continues the conversation. danah (she doesn’t capitalize her name) is one of our industry’s top researchers about social software.

Actually now that Milan (our new son) is coming I’m finding myself a lot more in her camp than previously.

Why?

Maryam doesn’t want Milan to become a public object. She doesn’t want to see his photo taken onto some gossip or hater site and turned into a Kathy Sierra-style caricature. She keeps telling me to keep his photo only on sites where we can lock out anyone but our close personal friends and family.

It’s why I want per-item privacy that’s easy to figure out and easy to set. Facebook doesn’t have it. That’s one of the reasons why I am getting so much heat from around the blogosphere for “letting anyone in.”

Another case study? One of my friends caught his teenage son having a party because his son posted some pictures of that party to his Facebook page. Let’s just say that “dad” isn’t allowed into his Facebook profile anymore. This is yet another example of the problems that Facebook users are facing. Forget the fact that many of you believe that parents should have transparency into their kids lives. This was a case where a kid put some content up that he didn’t want someone else to find yet they did. Same thing as an employer finding a photo of you doing something that they would find to be a fireable offense.

There is going to be a lot of tension about Facebook until it adds much better privacy controls. Some things deserve to be open to the public (and to Google). Glad to see Facebook is recognizing that. But other things should only be kept for close personal friends. I wish I could set Facebook stuff to be shared with the audience I want to share that media with (whether or not I usually want to make my stuff totally public).

Personally, Facebook would do a lot better to listen to danah than to listen to the tech geeks like me who want more publicly-available features on Facebook.

There are a lot more people in the world who are like my wife and who want to keep things hidden than there are like me who want to have publicly-available resources.

I really wish there were a service that serves both our needs, though.

I look at the new Moveable Type and it does just this. So does Flickr.

But we don’t have a social graph that lets us really control it.

Until we have a really controllable social graph, we have “precious.” (danah’s new moniker for Facebook).

One other thing that bugs me about Facebook? The messaging (Facebook’s answer for email). I can’t forward messages. I can’t add people to a conversation there. I can’t BCC anyone. And there’s a LOT more that’s missing there. More and more people are going to get mad about the messaging system built into Facebook. But that’s a separate conversation from the privacy controls that danah and I are talking about here.

Thanks danah, I’d love to continue this on a stage at one of those Facebook conferences.

Partying with Kara of WSJ

I tell ya, it’s hard to keep up with Kara Swisher and her little video camera. On Thursday evening we went to two parties. I was enjoying one of my last parties before Milan gets here and both were interesting events.

She has reports from both.

Party I — August Capital
.
Party II — iLike celebration of Facebook success.

I show up in one of the videos admitting that I’m a loser. You gotta listen to see why I say that.

It’s a tough life partying with journalists from Newsweek, New York Times, Wall Street Journal, and Kara. But someone has to do it.

Valleywag was at iLike too, catching all the mustaches.

Rapleaf wants your email address

If there’s one reason why I hate corporate marketing departments it’s that they always want your data. Why? To study it. To justify their existence to their bosses.

I saw this pressure up close and personal when the team I was on, Channel 9, was pressured to use Passport and force people to sign up.

Stefanie Olsen at ZDNet News reports on Rapleaf and Upscoop
who are collecting email addresses, among other things, from Facebook and other platforms, and reportedly selling them to marketers.

When I worked at a magazine back in the 1990s I saw this up close and personal too. Did you know that magazines trade your shipping address? Often they collect up to $.08 an address, too. There are entire businesses that do nothing but sell these mailing lists and provide more revenues to publishers.

These are just a modern version of those businesses.

Translation: more commercial crap you don’t want is coming to your social network and your email soon.

Sigh.

UPDATE: Judi Sohn says I totally missed the point here and links to responses from Rapleaf to Stefanie’s post.

UPDATE2: I totally got this one wrong. See my comments here for more info.

Google getting into Facebook territory?

Danny Sullivan reports that Google is getting a bit more like Facebook by enabling a Facebook-style news feed within its Orkut social networking site. I know a few people were briefed on that last week so I’m sure more info will come out soon.

The problem for Orkut is much deeper than just the news feed, though. The UI on Facebook is a lot nicer, and the application platform is going to continue getting PR until someone provides a more powerful one.

How many Facebook conferences do we need?

There’s a TON of new Facebook conferences/events coming soon.

Here’s a list of the ones I know about.

1. Dave McClure’s Graphing Social Patterns. I’m speaking, this one looks like the best one. October 7-9 in San Jose, CA, USA.

2. Noah Kagan is planning CommunityNext’s Platform, October 5-6 in Sunnyvale, CA, USA (only a few miles away from Dave’s confabb). Noah used to work at Facebook and this one looks great for developers.

3. Christian Perry, who plans the most awesome SF Beta events, is planning a conference for late October. It’ll be announced in a week.

4. Steve Broback, who planned the Blog Business Summits over the past few years, has started a new WebCommunityForum in Seattle in December.

Me? I keep thinking that all these conferences are missing the real action.

I am working on that. It’s called Starfish. Code name for what’s really going on in Social Media.

What’s funny is that I’ve been talking about my Starfish idea (sorry, not ready to discuss it in public yet) and nearly everyone who I mention it to asks me “have you read “The Starfish and the Spider” yet?”

It’s amazing how many people have read that book from a cross-section of the industry.

So, I was blown away when I ran into Rod Beckstrom, one of the co-authors of that book, while walking the halls at the Office 2.0 Conference this week.

We had a nice chat and we’ll definitely get together soon for a video interview.

He’s onto something. One of these Facebook events should hire him to speak.

Oh, and what else has he done? He’s the chairman for Twiki.net. One of the more powerful wiki environments around.

Anyway, back to my original question: how many Facebook conferences do we need?

Microsoft about to get back in search game?

Sean Earp, of Microsoft, is one of a few people I’ve seen gushing about a new version of Microsoft’s search engine coming soon (they have a search press event coming on September 26th).

Is Microsoft about to get back into the search game? I can’t wait to see.